The advertisement of Coca-Cola created a storm in the net world. The controversy about the ad does not stop. Actors Sharaf Ahmed Jiban and Shimul Sharma are in danger by acting in it. Netizens threatened to boycott them as well as Coca Cola.
They have already apologized on social media to bring the situation under control. But that doesn't work either. On the other hand, producer Kajol Arefin Ome is connected even though he is not involved with this advertisement. A section of netizens have called for a boycott of all his works, including the web movie 'Female 4', which is awaiting for release on Eid. A page called 'Cyber Community' has given the maker an ultimatum of up to 48 hours to resolve the issue.
Meanwhile, Ome has already clarified his position. Still, the producer was surprised to show such anger on him. He does not understand why this criticism is being made.
In this situation, actress Monira Mithu stands by Ome. Ome wrote an open letter to viewers on Tuesday (June 11). Monira Mithu shared it.
Some of the boycotters expressed their anger on the actress. They are threatening to boycott her if she stands for Ome. But Monira Mithu did not answer them.
Meanwhile, Ome wrote in that post, humanity and conscience are two things that make a person a complete. I always try to awaken humanity and conscience through my work. We have been shooting for 'Female 4' for 12 consecutive days in a heat wave since the Eid of last month. Everyone in the unit works hard together. Just for your entertainment.
Then he wrote, I always try to speak for common people. Through my work to highlight the small issues of common people's life. I made Bidesh, Kidney, Doi, Sheshmesh and I am here today only for yours love. I am grateful to you.
At that time, the creator also wrote about the ad, an agency, company and ad makers are involved with an ad. Since yesterday, my audience, my family and countrymen have been reacting differently to the issue of advertisement, I want to make it clear to everyone that I am not related to that advertisement in any way. I am a director. When an actor or actress comes to work in my project, I only give them direction. I have nothing to do with their personal lives, their work, their way of life. Of course they are my team members but only when they do my work. Outside of this they have personal lives.
Ome wrote, you are angry with me, I'm taking your anger because the actors of the advertisement have been working with me for a long time. Many of you may know these performers through my directing work. But I am only the director of these performers, not their guardian.
According to Ome, what they do in their personal life is up to them. I have nothing to do with it. And those of you who are saying arrogantly, don't watch 'Female 4', you must not punish other members of the family if one family member does wrong.
Ome wrote, since 2010, he has been in the media. In his career of 14 years, he always tried to entertain the audience. In future he will also continue to value the needs of his audience in selecting stories and artists. He said, 'Hope you don't misunderstand me and don't let my hard work to go waste.'
Ome's last request was, don't look into the personal life of any performer in my work. I don't deal with anyone's personal life. I try to portray characters in my stories, characters which are a reflection of our society.
In the meantime, the producer and actor of the ad, Sharaf Ahmed Jiban, clarified his position on social media. Shimul Sharma, another model of the ad, also apologized.
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